• Real Time Local Leads: Fresh and responsive Local Prospects… delivered to you in Real Time! Now you can build a successful business in your own backyard, using our highest quality Real Time Surveyed Leads.
• Real Time Nationwide: These Premium Surveyed Leads are delivered to you in Real Time! As soon as a prospect comes through one of our capture pages, their contact information is emailed to you instantaneously.
• Surveyed Leads: These prospects are so interested in starting a home-based business, that they have returned to our website a second time & completed a short survey online.
• Opt-In Leads: Our Fresh Opt-in Leads have all responded to one of our online advertisements, plus received a confirmation email from us confirming their request.

ePower Leads provides the most advanced sorting options and features available in the industry. Our Real Time, database interactive ordering system, is state of the art and allows our customers full access to every lead we have. Increase your conversion rates tremendously by targeting the exact prospect that fits your profile.:

• Gender Targeting
• Local Area Code and Time Zone Targeting
• State and Country Specific

All of these options are available on all of our Lead Packages. You can even combine multiple options to further define your request!

Maybe your products are better suited towards people in your area, and your conversions rates are higher meeting your prospect face to face? Our new Real Time Local Leads sound like a perfect fit.

ePower Leads is your source for quality Leads! Select from the options on the left to get started today… lead packages starting from just $39!

This will be the future of Google’s search engine algorithm! What does that mean? Well, what do people want? This is how Google is going to find out and it will be the foundation of how peoples websites rank in Google. If you don’t already have a Google Account, now would be the time.

Below I have sent you my Google profile link. Signup for Google if you don’t already have an account, and then subscribe to my profile, and I will subscribe back to yours. The ultimate in simple link exchanges, and it’s likely to sweep the world of online Web 2.0 communities!

http://google.com/coop/profile?user=012622892704638976670

Please post your Google Coop link here so everyone can subscribe!

In promoting your business you need people to talk with… right? No brainier there.

You need people to share your idea with.

A- Warm Market
B- 3 Foot Rule – people in the lukewarm market
C- Buy leads – people in the coolish market
D- Advertise – people in the Fridged Cold market

However, each of these areas have 2 thing in common… that is networking / developing relationships and Exposing your idea/opportunity to others.

In recent years companies like Ryze (a social networking concept) [http://www.ryze.com/go/yoursolutions] were a great way to directly meet new people online and share concepts and ideas… share resources and information… promote your business and even just make new friends online.

In the last 6 months a different concept called Social Book Marketing… [http://del.icio.us/ (type in MLM Software and you'll find a list of several of my companies at the top)] was introduced to all you to upload or enter your favorite websites into a search-able directory that others could then have access to… they could then add your favorite sites to a list of their favorite sites… and so on… basically sharing bookmarks.

Google basically combined the two into one with Google Coop. Giving you the ability to create your own network of people and favorite sites and content all at the same time.

Google then uses this complex web of networking to feed into its formulas for ranking website. The more in your network… the more people subscribed to your site… the higher your page ranks in the natural listings in Google. IE. FREE Traffic. On top of that you have an ever growing list of people and sites to share your opportunity with.

For example visit my site again: http://google.com/coop/profile?user=012622892704638976670 Notice near the bottom of the page a list of people/sites I have subscribed to… and a list of people who have subscribed to me or my site. As I subscribe and meet new people they are exposed to my websites and what I offer. As they share their offer with others, my face is listed at the bottom of their site… MLM Pro is my alias. So, if that appeals to someone… they click my face and vwalla they are taken to my page… where they can subscribe and bingo… I have a new person subscribed to my site… and a new prospect for my product or service.

Beyond that… the more people who visit and find my sites valuable… the better rankings I start to get in Google for the key words I have chosen for my site… free traffic.

Mel Atwood, MLM Consultant
www.MelAtwood.com

Mel is a proven veteran of the MLM and Marketing Industry and has spent over 10 years developing, consulting, executing, and implementing business & marketing strategies on and off-line. He has held various positions with MLM Companies as both a corporate officer and as a consultant. He is a published author, public trainer, motivational speaker and private mentor.

I think “Link Fishing” is a powerful concept that I want to share with you. Many people call it different things; shameless promotion, SPAM, etc.

Mostly it’s not a nice thing to do it at the expense of a BBS or Blog or Forum. Yes, it works… but I think there should be some ethics to it… more than just shameless promotion.

What is it? It’s the idea of posting to forums, blogs, guest books, BBS’s, etc. but with the sole intent of getting a link on their site that points at your site. It’s a search engine technique.

Many people do it by simply participating in the above noted places, but with a simply signature line. Others however, blatantly disregard the value of these places or their mission by posting “irrelevant” and misleading content to a site that really has no use for such information.

Additionally, in the recent past I experienced this “not so nice” way of promotion, but it was done without posting a real name or anything of any real value… taking what was already a low form of promotion to an even lower level.

I would call for all those who use Link Fishing to do so with consideration. Make your posts personal and relevant to the forum. Be sure to contribute to the culture of the site rather than deface it with your untopical remarks.

While working with serious and qualified people is important… and to some degree we need to expect certain things from our prospects… in the process we need to realize they have families, lives, distractions, and complications as we all do from time to time. Even very interested and quality people may miss a conference call or two and they may miss an appointment. Increasingly we are dealing with more and more busy individuals who, while they want to break free of the rat race, are bound by that rat race and hectic life style. Many of us are or were exactly like that kind of person at one time.

With that in mind, the 2 areas most people fail in MLM are:
1- Who to talk to
2- Follow-Up

Conversational Approaching, while not Internet marketing, is one of the most highly recommended methods of locating people to introduce the business to and enter into the warm market portion of a marketing system. As well, internet browsing for experienced entrepreneurs, leveraging online chat rooms and online messaging is a powerful extension of conversational approaching for the internet. It also cost nothing to do.

Internet marketing such as PPC, banners, email marketing… are all very cold unless one reaches out to develop a relationship. Leads are the exact same… a number assigned to every name, phone, and email address. BUT, I often hear people talk about big words like DUPLICATION & AUTOMATION. While these things are nice in a “Pipe Dream” without a way to cement everything together one finds that all the automation in the world only lasts as long as the relationships that are built.

So, while “Who to talk to” is the #1 reason people fail… in reality, even if you have a ton of people to talk to, unless you’re establishing relationships you’re wasting your time.

Additionally, in the process of building a business we often forget about the fundamentals of developing a relationship… or follow-up and persistence. In MLM, I am often reminded about the movie “A Beautiful Mind”, in which Russell Crowe as John Nash sits down beside a beautiful gal at a bar and proceeds to woo her by jumping straight to the point… in essence “You wanna have sex?” as if the relationship meant nothing and the point of the interaction was just sex. And while it’s possible that 2 individuals interacting might come to the same conclusion that the “fore-play” or romance is really a way of beating around the bush… 95%+ of the humans out there would likely agree that the journey is as much a part of the experience as the result.

Everything in its place, as everything has its place… but, far too often we go through the motions of “Recruiting” as a means to an end, rather than enjoying and even savoring the journey. Sure, we are all here to develop that income, to provide for ourselves and our families. However, a saying often touted but seldom taken to heart is, “By helping others reach their goals, I will reach mine in the process.”

It sounds good on the surface as a hook to get someone into the business. But, honestly how often does one really look at their business as a pursuit to help others? And YET, in reality the saying is indeed true, regardless of the intent. If you will help others and focus on helping others reach their stated goals… well, you will indeed reach your goals in the process.

MLM has been called “Relationship Marketing”. Yet, rarely do I see people developing relationships at the same time they are marketing. They market… and then they build relationships. The key to effective follow-up is putting Relationships… back into marketing. We are after all talking to real people, with real hopes and real desires.

Good Luck on your Journey,
Mel Atwood